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Keith Bruch | Winnipeg, MB

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Who is leading your team to success?

Find peace of mind by creating a healthy sales, customer service, and management culture, emphasizing three areas necessary for success—attitude, behavior, and technique.

Find Your Training Centre


Sandler Training & CPSA

Sandler Training programs in Canada are now a part of the Canadian Professional Sales Association curriculum for professionals to earn their accredited sales and sales management designations.

Earn your accredited designation and benefit from a CPSA membership while you elevate your selling skills, behaviours, attitudes, and commission with Sandler Training.

Capturing opinions and perceptions regarding today’s most impactful selling issues

Sandler Research Center

Sandler has partnered with Top Sales World to deliver tangible value and make a difference in the fast-changing world of sales. The unique synergy of these two organizations will provide critical insight and direction to commercial organizations across the globe.

Download our research paper "The Essential Components for Sustaining Overachieving Sales Performance” and participate in our new survey, "The Client Experience"

Register for a complimentary, annual access pass

Sandler's E-Learning Library

Discover the proven formulas, strategies, and behaviors that Sandler trained professionals use to strengthen their sales and leadership methods.

In this special offer, you'll have unlimited access to Sandler’s Education Learning Library (SELL) for one full year. With hundreds of audio, video, and downloadable resources, get to know Sandler’s best tips and success principles.

In the news

Sandler partners with Harvard University

David Mattson, CEO of Sandler Training, has worked closely with Frank V. Cespedes, faculty chair for the Aligning Strategy and Sales executive program at Harvard Business School (HBS) as well as Mark Roberge, Senior Lecturer in the Entrepreneurial Management Unit at HBS, to incorporate Sandler sales training techniques into the school's curriculum. Cespedes and Roberge teach an MBA course on "Entrepreneurial Sales and Marketing" (ESM), which examines customer acquisition and retention in ventures from seed stage to scaling. A case study incorporating Sandler techniques is now part of that course.

In the news

Sandler named Top Franchise for Women

Each year, Franchise Business Review researches hundreds of franchise opportunities by surveying franchise owners about their satisfaction. Nearly 6,000 women franchise owners shared their opinions and feedback, and this year Sandler Training ranked among the 2018 award-winning Top 50 Franchises for Women. 

Interested in finding out more about Canadian Sandler Training franchise opportunities? Visit our franchising website: or contact Keith Bruch: or 431-998-3702.